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Founded in Hialeah, Miami in 1977, Lulu-B was built on the belief that clothing should be colorful, fun, comfortable, and functional — a true expression of your identity.

From UPF50 protective styles and breezy Capris to chic Dresses and versatile Skorts, Lulu-B keeps you looking and feeling great wherever the day takes you.

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Unleash your inner goddess with our Sexy Maxi Dress! This dress features a cutout back that adds a touch of allure and a straight fit that flatters your figure. Made with UPF50 sun protection fabric, you can confidently soak up the sun while looking fabulous. features a Pink/White Hawaiian Floral Print
maxi dress features flattering elbow-length sleeves, a straight hemline, and UPF50+ sun protection
Navy with palm trees maxi 52 inch
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Elevate your wardrobe with the Lulu B Short Sleeve V-Neck Top with Collar, featuring butter-soft, wrinkle-free fabric that offers both luxury and practicality. This top is designed with UPF 50+ sun protection, making it a must-have for sunny days and travel. The added collar gives it a polished, sophisticated look, while the lightweight, breathable fabric ensures all-day comfort. Ideal for both casual outings and more dressed-up moments, this top packs neatly without wrinkles, so you can always look put tog

V-Neck Short Sleeve Collar Top - TGE

$69.95

7 sizes
  • XS
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  • 1X
  • 2X
The Lulu-B Denim Ankle Pant is a timeless warm-weather staple designed for comfort, stretch, and everyday wear. Made with soft, flexible denim, these capris offer a flattering fit that moves with you while maintaining a polished look. Easy to dress up or down, they pair perfectly with tanks, tees, or lightweight tops for effortless spring and summer styling. Comfortable, versatile, and travel-friendly—these are capris you’ll reach for again and again.

Lulu-B Denim Ankle Pant - BLK

$69.95

8 sizes
  • 4
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Bright, flattering, and effortlessly comfortable, the Lulu-B Half Zip Dress is a go-to for sunny days and casual-chic outings. Crafted from a textured performance fabric, this dress offers lightweight comfort with a polished look that doesn’t cling. The half-zip neckline adds sporty versatility, while the easy silhouette makes it perfect for everything from travel and errands to lunch dates and resort wear. Stylish yet practical, this Lulu-B favorite is one you’ll reach for again and again.
Bright, flattering, and effortlessly comfortable, the Lulu-B Half Zip Dress is a go-to for sunny days and casual-chic outings. Crafted from a textured performance fabric, this dress offers lightweight comfort with a polished look that doesn’t cling. The half-zip neckline adds sporty versatility, while the easy silhouette makes it perfect for everything from travel and errands to lunch dates and resort wear. Stylish yet practical, this Lulu-B favorite is one you’ll reach for again and again.

Lulu-B Half Zip Dress - BLK

$80.95

6 sizes
  • XS
  • S
  • M
  • L
  • XL
  • 1X
Jet set in ultimate style in the Women's V-Neck Travel Tunic Top from Lulu-B! This beautifully sleek shirt is made from a wonderfully smoothing nylon blend that will skim your curves just right, plus the fabric has UPF 50+ sun protection to keep your mind at ease on even the hottest days. A stunning v-neckline doesn't compromise on cuteness when your priority is comfort, so you'll be looking and feeling great in this tunic-length top. The vibrant colors and patterns of this adorable quarter-sleeve top add p
Jet set in ultimate style in the Women's V-Neck Travel Tunic Top from Lulu-B! This beautifully sleek shirt is made from a wonderfully smoothing nylon blend that will skim your curves just right, plus the fabric has UPF 50+ sun protection to keep your mind at ease on even the hottest days. A stunning v-neckline doesn't compromise on cuteness when your priority is comfort, so you'll be looking and feeling great in this tunic-length top. The vibrant colors and patterns of this adorable quarter-sleeve top add p

V-Neck Travel Tunic - RPNY

$82.95

7 sizes
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  • 1X
  • 2X
Jet set in ultimate style in the Women's V-Neck Travel Tunic Top from Lulu-B! This beautifully sleek shirt is made from a wonderfully smoothing nylon blend that will skim your curves just right, plus the fabric has UPF 50+ sun protection to keep your mind at ease on even the hottest days. A stunning v-neckline doesn't compromise on cuteness when your priority is comfort, so you'll be looking and feeling great in this tunic-length top. The vibrant colors and patterns of this adorable quarter-sleeve top add p

V-Neck Travel Tunic - PTPK

$82.95

7 sizes
  • XS
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  • XL
  • 1X
  • 2X
Women’s maxi dress with cutout back featuring a straight silhouette and UPF50 sun protection fabric, perfect for summer vacations, beach outings, and warm-weather events.
Women’s maxi dress with cutout back featuring a straight silhouette and UPF50 sun protection fabric, perfect for summer vacations, beach outings, and warm-weather events.

Sexy Maxi Dress - BLU

$96.95

6 sizes
  • XS
  • S
  • M
  • L
  • XL
  • 1X
Sexy maxi dress with straight fit, cutout back detail, and UPF50 sun protection fabric for stylish summer wear.
Sexy maxi dress with straight fit, cutout back detail, and UPF50 sun protection fabric for stylish summer wear.

Sexy Maxi Dress - PTPK

$96.95

6 sizes
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  • XL
  • 1X
Lulu-B Bangladine skort with built-in shorts, smooth structured stretch fabric, flattering fit, lightweight and comfortable skort for travel, everyday wear, and warm-weather activities.

Bangladine Skort - BHP

$57.95

7 sizes
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The Lulu-B Bangladine Skort is the perfect blend of sporty comfort and polished style. Crafted from Lulu-B’s signature bangladine fabric, this skort offers a smooth, structured feel with just the right amount of stretch. Designed with built-in shorts for confident coverage and a flattering silhouette, it’s ideal for travel, everyday wear, or staying active while still looking put together. Easy to style and effortless to wear, this skort is a warm-weather essential.
The Lulu-B Bangladine Skort is the perfect blend of sporty comfort and polished style. Crafted from Lulu-B’s signature bangladine fabric, this skort offers a smooth, structured feel with just the right amount of stretch. Designed with built-in shorts for confident coverage and a flattering silhouette, it’s ideal for travel, everyday wear, or staying active while still looking put together. Easy to style and effortless to wear, this skort is a warm-weather essential.

Bangladine Skort - BLU

$57.95

7 sizes
  • 4
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  • 16
Bangladine Skort - WHT

Bangladine Skort - WHT

$57.95

7 sizes
  • 4
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  • 16
The Lulu-B Bangladine Skort is the perfect blend of sporty comfort and polished style. Crafted from Lulu-B’s signature bangladine fabric, this skort offers a smooth, structured feel with just the right amount of stretch. Designed with built-in shorts for confident coverage and a flattering silhouette, it’s ideal for travel, everyday wear, or staying active while still looking put together. Easy to style and effortless to wear, this skort is a warm-weather essential.
Elevate your everyday style with the Lulu-B 3/4 Sleeve Collar Top. Made from a breathable blend of 92% Nylon and 8% Spandex, this flattering knit top features a classic foldover polo collar and 3/4 sleeves for a polished yet relaxed look. Designed with a straight hemline and subtle 1-inch side slits for easy movement. Plus, it’s pre-shrunk and made with UPF50+ fabric—giving you superior sun protection without sacrificing comfort. Center back length: 26.5 inches.

Bangladine Skort - BLK

$57.95

7 sizes
  • 4
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  • 16
Lulu-B dress, Lulu-B half zip dress, textured fabric dress, women’s casual dress, travel dress women, resort wear dress, lightweight dress, Sweet Southern Charm Lulu-B
Lulu-B dress, Lulu-B half zip dress, textured fabric dress, women’s casual dress, travel dress women, resort wear dress, lightweight dress, Sweet Southern Charm Lulu-B

Lulu-B Half Zip Dress - BHP

$80.95

6 sizes
  • XS
  • S
  • M
  • L
  • XL
  • 1X
Lulu-B dress, Lulu-B half zip dress, textured fabric dress, women’s casual dress, travel dress women, resort wear dress, lightweight dress, Sweet Southern Charm Lulu-B
Lulu-B dress, Lulu-B half zip dress, textured fabric dress, women’s casual dress, travel dress women, resort wear dress, lightweight dress, Sweet Southern Charm Lulu-B

Lulu-B Half Zip Dress - BLU

$80.95

6 sizes
  • XS
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  • L
  • XL
  • 1X
Lulu-B navy crewneck sweater with Salty design, women’s cozy cotton blend sweater with nautical style. Lulu-B sweater, salty sweater women, navy crewneck sweater, nautical sweater, women’s cotton blend sweater, boutique knitwear, Sweet Southern Charm Lulu-B
Lulu-B navy crewneck sweater with Salty design, women’s cozy cotton blend sweater with nautical style. Lulu-B sweater, salty sweater women, navy crewneck sweater, nautical sweater, women’s cotton blend sweater, boutique knitwear, Sweet Southern Charm Lulu-B
Sale

Lulu-B Sweater - Navy Salty (STYN)

$78.95 $56.00 29% off

7 sizes
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  • 1X
  • 2X
Lulu-B sweater, sweater women, navy crewneck sweater, nautical sweater, women’s cotton blend sweater, boutique knitwear, Sweet Southern Charm, Lulu-B Clothing
Sale

Lulu-B Sweater - White Turtle (TUWT)

$78.95 $56.00 29% off

7 sizes
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  • 1X
  • 2X
Lulu-B Skort Blue Skort Lulu-b
Lulu-B_Skort_-_BLU

Lulu-B Skort - BLU

$50.95

6 sizes
  • XS
  • S
  • M
  • L
  • XL
  • 1X