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Founded in Hialeah, Miami in 1977, Lulu-B was built on the belief that clothing should be colorful, fun, comfortable, and functional — a true expression of your identity.

From UPF50 protective styles and breezy Capris to chic Dresses and versatile Skorts, Lulu-B keeps you looking and feeling great wherever the day takes you.

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Lulu-B 3/4 Collar Top - PTBL

Lulu-B 3/4 Collar Top - PTBL

$82.95

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Lulu-B Shorts - SEHW

Lulu-B Shorts - SEHW

$55.95

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Stay cool, stylish, and protected with this must-have pullover dress. Crafted from a breathable 92% Nylon / 8% Spandex blend, it offers a flattering fit with just the right amount of stretch. The short sleeves and V-neckline with a smart collar create a polished yet relaxed look, perfect for everything from brunch to beach walks.

Short Sleeve Travel Dress - GNVY

$87.95

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6 sizes
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Experience all-day comfort with Lulu-B 29" Inseam Pants. Designed with UPF 50 fabric for superior sun protection, these pants feature innovative cooling technology that keeps you feeling fresh no matter the temperature. The versatile 29" inseam offers the perfect length for any activity, making these pants an essential addition to your wardrobe. Don't settle for discomfort when you can move effortlessly through your day in Lulu-B.
Experience all-day comfort with Lulu-B 29" Inseam Pants. Designed with UPF 50 fabric for superior sun protection, these pants feature innovative cooling technology that keeps you feeling fresh no matter the temperature. The versatile 29" inseam offers the perfect length for any activity, making these pants an essential addition to your wardrobe. Don't settle for discomfort when you can move effortlessly through your day in Lulu-B.

Lulu-B 29" Inseam Pant - NVY

$71.95

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Introducing the Lulu-B Travel Dress! This dress is perfect for all your adventures with its SPF 50 fabric and quarter sleeves for sun protection. Pair it with the v-neck and side slits for a stylish and comfortable outfit. Get ready to travel in style and safety!
Introducing the Lulu-B Travel Dress! This dress is perfect for all your adventures with its SPF 50 fabric and quarter sleeves for sun protection. Pair it with the v-neck and side slits for a stylish and comfortable outfit. Get ready to travel in style and safety!

Lulu-B Travel Dress - Black

$96.95

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7 sizes
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Lulu B V-Neck Collared Top offers UPF 50+, wrinkle-free comfort, and polished style—perfect for travel, sun, and effortless everyday wear.
Lulu B V-Neck Collared Top offers UPF 50+, wrinkle-free comfort, and polished style—perfect for travel, sun, and effortless everyday wear.

V-Neck Short Sleeve Collar Top - GNVY

$69.95

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7 sizes
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Stay stylish and protected in the Lulu-B Asymmetrical Top, crafted from a stretchy nylon-spandex blend. This flattering scoop-neck top features 3/4 sleeves and a chic asymmetrical hemline. With built-in UPF 50 sun protection and pre-shrunk fabric, it's perfect for sunny days, travel, or everyday wear—easy, polished, and effortlessly comfortable.
Sale

Asymmetrical Top - GNVY

Regular price from $53.00 29% off

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7 sizes
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Sleek, stylish, and sun-smart — this Sleeveless Keyhole Top is made from a soft 92% Nylon and 8% Spandex blend for a comfortable stretch fit. It features a flattering V-neckline with a keyhole detail, a straight hemline, and a 23-inch center length. Pre-shrunk for consistent sizing and offering UPF 50 sun protection, it's perfect for warm-weather outings. Easy to care for—just machine wash and hang dry.
Sleek, stylish, and sun-smart — this Sleeveless Keyhole Top is made from a soft 92% Nylon and 8% Spandex blend for a comfortable stretch fit. It features a flattering V-neckline with a keyhole detail, a straight hemline, and a 23-inch center length. Pre-shrunk for consistent sizing and offering UPF 50 sun protection, it's perfect for warm-weather outings. Easy to care for—just machine wash and hang dry.

Sleeveless Key Hole Top - GNVY

$59.95

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6 sizes
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Stay cozy and stylish in this crewneck sweater crafted from a soft 55% acrylic and 45% cotton blend. Features a classic fit and a 25.5" center back length. Easy care — just machine wash cold and line dry.
Sale

Lulu-B Sweater - Navy Palm Tree

Regular price $78.95 $56.00 29% off

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Lulu-B sweater, sweater women, crewneck sweater, nautical sweater, women’s cotton blend sweater, boutique knitwear, Sweet Southern Charm Lulu-B
Sale

Lulu-B Sweater - White Seahorse (KNSH)

Regular price $78.95 $56.00 29% off

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7 sizes
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Lulu-B lightweight shorts

UPF50+ sun protection shorts

women’s SPX fabric active shorts

breathable cooling nylon spandex shorts

Lulu-B outdoor performance shorts

women’s summer activewear shorts

quick-dry travel shorts

Lulu-B Shorts - GNVY

$55.95

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7 sizes
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The Lulu-B V-Neck Short Sleeve Collar Top in Emerald Green is crafted from butter-soft, wrinkle-free fabric in a deep, jewel-toned emerald hue — a polished collar detail, V-neckline, and UPF 50+ protection give it an elevated, luxurious look that transitions effortlessly from brunch to sightseeing to a dressed-up evening out. Lightweight and breathable, it packs without creasing so you always step out looking fresh, no matter where the day takes you.
The Lulu-B V-Neck Short Sleeve Collar Top in Emerald Green is crafted from butter-soft, wrinkle-free fabric in a deep, jewel-toned emerald hue — a polished collar detail, V-neckline, and UPF 50+ protection give it an elevated, luxurious look that transitions effortlessly from brunch to sightseeing to a dressed-up evening out. Lightweight and breathable, it packs without creasing so you always step out looking fresh, no matter where the day takes you.

V-Neck Short Sleeve Collar Top - EMRL

$69.95

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7 sizes
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Lulu-B Clothing 
Secret Detail Pocket Capri
Style SPX1521
Pink Palm Tree Print

Secret Pocket Detail Capri - PTPK

$69.95

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7 sizes
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Asymmetrical Top - PTBL

Asymmetrical Top - PTBL

$74.95

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7 sizes
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The Lulu-B V-Neck Short Sleeve Collar Top in the PTBL print features a serene blue palm tree pattern — butter-soft, wrinkle-free fabric, a polished collar detail, V-neckline, and UPF 50+ protection give it an elevated, resort-inspired look that transitions effortlessly from brunch to sightseeing to a dressed-up evening out. Lightweight and breathable, it packs without creasing so you always step out looking fresh, no matter where the day takes you.

V-Neck Short Sleeve Collar Top - PTBL

$69.95

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7 sizes
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V-Neck Short Sleeve Collar Top - SNCL

V-Neck Short Sleeve Collar Top - SNCL

$69.95

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7 sizes
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